Are you looking to get an apartment sign for your apartment complex in Indianapolis? If so here are 5 amazing reasons to do so in 2017.
1. NEARLY 70% OF CONSUMERS BELIEVE THE QUALITY OF SIGN REFLECTS THE QUALITY OF THE BUSINESS
When you’re driving around looking for an apartment complex to make your next move usually the first thing a potential tenant sees is your apartment sign.
After making a run through the location they are wanting to live will your apartments sign be the one they remember or want to check out?
These questions are important when trying to pull in new customers. Even though finding an apartment online is growing in popularity, the first thing they see with your apartment buildings is the sign.
If the sign doesn’t look of quality the first thing they will think is the apartments do not care about their look. These people are investing a year of their life or more to live in your apartments so they want to live in a place where the landlords care about their properties.
So having someone excited about your community before they even see the apartments is a great way to pull in new clients.
2. 35% OF POTENTIAL CUSTOMERS LEARN ABOUT YOUR BUSINESS AFTER PASSING IT
Studies show that 35% of consumers learn about your business for the first time after passing it. This being the case you need to make a strong first impression.
A lot of apartment complexes are near another complex. You want to have a reason to stand out and be known. You may have exactly what the consumer is looking for but they may not even give you a chance if your sign doesn’t look of quality.
So it is very important to make an amazing first impression so you can get the new tenant to sign on the dotted line.
3. NEARLY 1/5 OF THE POPULATION RELOCATES ANNUALLY
This is something that will make you think twice about your sign. People are always on the move and are always looking for a new place to stay.
Whether it be close to work or closer to family, they are always looking for new scenery.
So your shot on getting them in the door immediately and having them have a good first impression is your sign.
A good sign will last you years so it is a great investment. You will also get a high cost per 1000 impressions (We will discuss this later).
4. THE COST IS AROUND $.02 PER 1000 IMPRESSIONS
Think about how much you pay for other forms of advertisement and branding.
In the city of Indianapolis per year think of how many thousands of people will pass your apartment sign and know of your apartment complex.
This will show you that the cost per 1000 impressions is lower than practically any other form of advertisement. You will get your apartments known just by having a sign for people to see and remember you by.
This is just an amazing way to save money on advertising as well of a proven effective way to get new potential tenants inside the door.
5. IT DOESN’T REQUIRE A TON OF TIME
One of the hardest things for having marketing campaigns is it requires a large amount of time to get going and set. Apartment signs are an exception. This form of advertising you know will convert as long as you get a high-quality sign and design all at once.
If you don’t know what type of designs convert do not fret. We have you covered. As you can see we make beautiful signs that will get your apartments noticed in Indianapolis. We know through many years of experience what designs work and which ones do not. This is why you should contact us today to get your new apartment sign!